Some time ago, I recall reading a magazine article in which a journalist was touring the house of a self-made millionaire for an insight into the lifestyles of the rich and famous. All went as you might expect until she reached the bathroom, where she noticed a tube of toothpaste on the sink had been cut in two; puzzled, she asked the millionaire why that was so. To allow me to get the last bit of toothpaste out of the tube, replied the millionaire. The journalist laughed at this and asked “why do you do things like that if you are rich?” to which the millionaire replied “I am rich because I do things like that”.
This story neatly sums up what “The Millionaire Next Door” is about. Written by Thomas Stanley and William Danko, two professors of marketing at the State University of New York, this text has become something of a classic in personal finance literature.
